Work

Single Discount or Multiple Discounts?

Year: 2018

Type: article

Source: International Journal of Technology and Human Interaction

DOI: 10.4018/ijthi.2019010101

Authors: Yi-Fen Chen, Ruo-Chi Cheng

Institution: Chung Yuan Christian University

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2892777832

FWCI: 0.894

Cites: 45

Cited by: 8

Related to: 10