Work

Sensitivity to National Business Culture: Effects on U.S.-Mexican Channel Relationship Performance

Year: 1997

Type: article

Source: Journal of International Marketing

DOI: 10.1177/1069031x9700500404

Authors: Douglas W. LaBahn, Katrin R. Harich

Institution: California State University, Fullerton

Language: English

Topic: Global and Cross-Cultural Management

Subfield: Anthropology

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

Funder: San Diego State University

OpenAlex ID: W2903523742

FWCI: 8.347

Cites: 36

Cited by: 124

Related to: 10