Work

Connecting customer experience and sustainable multiple customer value creation as key success factors

Year: 2017

Type: article

Authors: Peter Kita, David Havíř

Institution: Brno University of Technology

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2905471922

FWCI: 0.395

Cites: 27

Cited by: 2

Related to: 10