Work

Productive Consumption Changing Market Dynamics: A Study in Brazilian DIY Cosmetics

Year: 2018

Type: article

Source: Latin American Business Review

DOI: 10.1080/10978526.2018.1547642

Authors: Isabela Carvalho Morais, Eliane Pereira Zamith Brito, Ronan Torres Quintão

Institutions: Universidade Federal de Ouro Preto, Escola de Administração de Empresas de São Paulo, Fundação Getulio Vargas, Federal Institute of São Paulo, Federal Center for Technological Education of Minas Gerais

Language: English

Topic: Consumer Perception and Purchasing Behavior

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W2913205359

FWCI: 2.236

Cites: 52

Cited by: 27

Related to: 10