The role of cultural values in green purchasing intention: Empirical evidence from Chinese consumers
Year: 2019
Type: article
Study design: Observational Study
DOI: 10.1111/ijcs.12513
Authors: Guanghua Sheng, Fang Xie, Siyu Gong, Hong Pan
Institution: Jilin University
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2914529604