Work

Institutional forces and customer participation in new product development: A Yin-Yang perspective

Year: 2019

Type: article

Source: Industrial Marketing Management

DOI: 10.1016/j.indmarman.2019.01.015

Authors: Liwen Wang, Jason Lu Jin, Kevin Zheng Zhou

Institutions: Shenzhen University, Shenzhen Audencia Financial Technology Institute, Tongji University, University of Hong Kong

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Peace, justice, and strong institutions

Open Access status: closed

Funder: National Natural Science Foundation of China

Award: 中国企业国际化与制度演进的机理与策略研究

OpenAlex ID: W2914533760

FWCI: 10.5

Cites: 88

Cited by: 44

Related to: 10