Work

The effect of cultural value orientation on consumers' perceptions of luxury value and proclivity for luxury consumption

Year: 2019

Type: article

Study design: Observational Study

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2019.02.053

Authors: Anastasia Stathopoulou, George Balabanis

Institutions: International University of Monaco, City, University of London

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2922096893

FWCI: 16.07

Cites: 116

Cited by: 110

Related to: 10