Work

Impulsive Buying Behavior in Online Fashion Apparel Shopping: An Investigation of the Influence of the Internal and External Factors among Indian Shoppers

Year: 2018

Type: article

Source: South Asian Journal of Management

Authors: Deepti Wadera, Vrinda Sharma

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2945806402

FWCI: 2.683

Cites: 70

Cited by: 46

Related to: 10