Work

How fair-trade claims and emotional empathy affect the consumer’s propensity to buy fair chocolate?

Year: 2019

Type: article

Source: British Food Journal

DOI: 10.1108/bfj-07-2018-0417

Authors: Cristina Zerbini, Donata Tania Vergura, Beatrice Luceri

Institution: University of Parma

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2948748714

FWCI: 4.591

Cites: 27

Cited by: 33

Related to: 10