Work

Green Purchase Intention of Laundry Detergent Powder in Presence of Eco-Friendly Brand

Year: 2017

Type: article

Source: Global business and management research

Authors: Salmi Mohd Isa, Chew Kun Lim, Phaik Nie Chin

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W2954382091

FWCI: 1.484

Cites:

Cited by: 11

Related to: 10