Work

Impulse behavior in economic crisis: a data driven market segmentation

Year: 2019

Type: article

Study design: Observational Study

Source: International Journal of Retail & Distribution Management

DOI: 10.1108/ijrdm-08-2018-0165

Author: Christina Boutsouki

Institution: Aristotle University of Thessaloniki

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2964528588

FWCI: 6.562

Cites: 88

Cited by: 40

Related to: 10