Work

The influence of consumer ethnocentrism on purchase of domestic wine: Application of the extended theory of planned behaviour

Year: 2019

Type: article

Study design: Observational Study

Source: Appetite

DOI: 10.1016/j.appet.2019.104393

Authors: Marina Tomić Maksan, Damir Kovačić, Marija Cerjak

Institution: University of Zagreb

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2964679055

FWCI: 13.45

Cites: 87

Cited by: 106

Related to: 10