Work

Creating Shared Value Through Sport: Investigating The Relationship Between Sport Participation And Customer Purchase Intention

Year: 2019

Type: dissertation

Abstract: University of Minnesota Ph.D. dissertation. May 2019. Major: Kinesiology. Advisor: Yuhei Inoue. 1 computer file (PDF); x, 196 pages.

Source: University of Minnesota Digital Conservancy (University of Minnesota)

Author: Ji Wu

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W2969474031

Cites: 240

Cited by: 2

Related to: 10