Work

Customer Churn Prediction in B2B Contexts

Year: 2019

Type: conference-paper

Source: Lecture notes in business information processing

DOI: 10.1007/978-3-030-33742-1_30

Authors: Iris Figalist, Christoph Elsner, Jan Bosch, Helena Holmström Olsson

Institutions: Siemens (Germany), Chalmers University of Technology, Malmö University

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2985648388

FWCI: 8.966

Cites: 14

Cited by: 17

Related to: 10