Work

Customer Retention Strategies - A Case Study in B2B Service Context

Year: 2019

Type: dissertation

Source: Aaltodoc (Aalto University)

Author: Sanni Virolainen

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2995205985

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