Work

Channel stickiness in the shopping journey for electronics: Evidence from China and South Korea

Year: 2019

Type: article

Study design: Observational Study

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2019.11.015

Authors: Jikyung (Jeanne) Kim, Hyeasinn Song, Jeonghye Choi, Yongseob Kim, Jeonghan Hong

Institutions: IE University, Yonsei University, Sogang University, Ulsan National Institute of Science and Technology

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

Funders: Ministry of Education, National Research Foundation of Korea

Award: G3651330705

OpenAlex ID: W2996094863

FWCI: 2.297

Cites: 82

Cited by: 22

Related to: 10