Work

Pengaruh potongan harga terhadap pembelian impulsif pada pengguna aplikasi grab (grabfood)

Year: 2020

Type: article

Study design: Observational Study

DOI: 10.29264/jmmn.v12i1.6973

Authors: Danang Kusnanto, Abidzar Achmadtyar Fazrul Haq, Ilyan Sandrian Fahmi

Institution: University of Singaperbangsa Karawang

Language: Indonesian

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3013878397

FWCI: 3.092

Cites:

Cited by: 14

Related to: 10