Work

The Artification of Luxury: How Art Can Affect Perceived Durability and Purchase Intention of Luxury Products

Year: 2020

Type: book-chapter

Source: Environmental footprints and eco-design of products and processes

DOI: 10.1007/978-981-15-3769-1_4

Authors: Matteo De Angelis, Cesare Amatulli, Margherita Zaretti

Institutions: Libera Università Internazionale degli Studi Sociali Guido Carli, University of Bari Aldo Moro

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3015031346

FWCI: 15.35

Cites: 70

Cited by: 20

Related to: 10