Work

The Role of Active Identification in Driving Retail Customer Feedback

Year: 2020

Type: article

Source: Services Marketing Quarterly

DOI: 10.1080/15332969.2020.1742980

Authors: Kevin Celuch, Anna M. Walz

Institutions: University of Southern Indiana, Grand Valley State University

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3022909682

FWCI: 1.546

Cites: 66

Cited by: 8

Related to: 10