Work

Lonely heart? Warm it up with love: the effect of loneliness on singles’ and non-singles’ conspicuous consumption

Year: 2020

Type: article

Source: European Journal of Marketing

DOI: 10.1108/ejm-01-2018-0054

Authors: Wei Liu, Zhaoyang Guo, Rui Chen

Institution: Xiamen University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3033654692

FWCI: 3.35

Cites: 66

Cited by: 22

Related to: 10