Work

How sales promotion display affects customer shopping intentions in retails

Year: 2020

Type: article

Study design: Observational Study

Source: International Journal of Retail & Distribution Management

DOI: 10.1108/ijrdm-12-2019-0407

Authors: Mohammadbagher Gorji, Sahar Siami

Institutions: University of Tasmania, Islamic Azad University, Aliabad Katoul

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3048484333

FWCI: 9.018

Cites: 71

Cited by: 62

Related to: 10