Work

Consumers' human nature and their shopping channel choices in the emerging artificial intelligence era: based on Xunzi's humanity hypothesis

Year: 2020

Type: article

Study design: Observational Study

Source: International Marketing Review

DOI: 10.1108/imr-01-2019-0026

Authors: Guangkuan Deng, Jianyu Zhang, Naiyi Ye, Rui Chi

Institutions: Southwestern University of Finance and Economics, Southwest Jiaotong University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3048993277

FWCI: 2.319

Cites: 81

Cited by: 23

Related to: 10