Work

Herding Among Retail Shoppers: the Case of Television Shopping Network

Year: 2020

Type: article

Source: Customer Needs and Solutions

DOI: 10.1007/s40547-020-00111-8

Authors: Ye Hu, Kitty Wang, Ming Chen, Sam Hui

Institutions: University of Houston, University of North Carolina at Charlotte

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3082064460

FWCI: 1.554

Cites: 53

Cited by: 14

Related to: 10