Work

Country image and consumer evaluation of imported products: test of a hierarchical model in four countries

Year: 2020

Type: article

Study design: Observational Study

Source: European Journal of Marketing

DOI: 10.1108/ejm-09-2018-0601

Authors: John Thøgersen, Jessica Aschemann-Witzel, Susanne Pedersen

Institution: Aarhus University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3088073752

FWCI: 4.38

Cites: 56

Cited by: 32

Related to: 10