Work

The Effects of Significant Other's Perceived State on Consumers' Product Evaluation and Choice

Year: 2013

Type: dissertation

Source: Seoul National University Open Repository (Seoul National University)

Author: 이지영

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3090762305

Cites: 30

Cited by:

Related to: 10