Work

The Price of Hope—Insights into rhino horn consumption in health‐related contexts in Vietnam

Year: 2020

Type: article

Source: Journal of Consumer Affairs

DOI: 10.1111/joca.12342

Authors: Hieu P. Nguyen, Hanh T. M. Nguyen, Huyen T. Pham

Institutions: California State University, Long Beach, National Economics University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Good health and well-being

Open Access status: closed

OpenAlex ID: W3112923906

FWCI: 0.258

Cites: 51

Cited by: 10

Related to: 10