Work

Identifying associations between mobile social media users’ perceived values, attitude, satisfaction, and eWOM engagement: The moderating role of affective factors

Year: 2021

Type: article

Study design: Observational Study

Source: Telematics and Informatics

DOI: 10.1016/j.tele.2020.101561

Author: Hua Pang

Institution: Tianjin University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

Funder: National Social Science Fund of China

OpenAlex ID: W3119206573

FWCI: 40.53

Cites: 60

Cited by: 155

Related to: 10