Work

The Effect of Deceptive Advertising on Consumption of the Advertised Good and its Substitutes: The Case of Over-the-Counter Weight Loss Products

Year: 2013

Type: preprint

Study design: Observational Study

Source: SSRN Electronic Journal

DOI: 10.2139/ssrn.2234269

Authors: John Cawley, Rosemary J. Avery, Matthew Eisenberg

Institutions: Ollscoil na Gaillimhe – University of Galway, Cornell University, New York State University College of Human Ecology, Erasmus University Rotterdam, Carnegie Mellon University

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Good health and well-being

Open Access status: green

OpenAlex ID: W3121510215

Cites:

Cited by: 3

Related to: 10