Work

Optimal Design of Consumer Contests

Year: 2007

Type: article

Source: Journal of Marketing

DOI: 10.1509/jmkg.71.4.140

Authors: De Liu, Xianjun Geng, Andrew B. Whinston

Institutions: University of Kentucky, University of Washington, The University of Texas at Austin

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3123880796

FWCI: 8.264

Cites: 37

Cited by: 42

Related to: 10