Work

Customer participation, value co-creation and customer loyalty: evidence from Umrah travel agencies in Indonesia

Year: 2021

Type: article

Study design: Observational Study

Source: Journal of Islamic marketing

DOI: 10.1108/jima-06-2020-0190

Authors: Ali Mursid, Cedric Hsi-Jui Wu

Institutions: Universitas BPD, National Dong Hwa University

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3129248203

FWCI: 5.974

Cites: 90

Cited by: 33

Related to: 10