Work

When cocreation turns into codestruction

Year: 2021

Type: article

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2021.01.058

Authors: Rebecca Pera, Anna Menozzi, Graziano Abrate, Gabriele Baima

Institutions: University of Turin, Università degli Studi del Piemonte Orientale “Amedeo Avogadro”

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W3132409184

FWCI: 3.447

Cites: 85

Cited by: 20

Related to: 10