Work

Behavior Segmentation based Micro-Segmentation Approach for Health Insurance Industry

Year: 2020

Type: conference-paper

Source: International Conference on Advancements in Computing (ICAC)

DOI: 10.1109/icac51239.2020.9357282

Authors: E.Y.L Nandapala, K.P.N Jayasena, R.M.K.T Rathnayaka

Institution: Sabaragamuwa University of Sri Lanka

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3133559817

FWCI: 5.111

Cites: 13

Cited by: 9

Related to: 10