Hijabista willingness to accept premium pricing: an analytical study of the effect of social and self-identity on hijab fashion brands satisfaction
Year: 2021
Type: article
Study design: Observational Study
Source: Journal of Islamic marketing
Institutions: Management and Science University, Helwan University
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W3134099482