Work

The Presence of Reference Price: How Value Can Appear Convergent to Buyers and Sellers

Year: 2006

Type: article

Source: ACR North American Advances

Authors: Chien‐Huang Lin, Shih Chieh Chuang, Chaang Yung Kung

Institution: Chaoyang University of Technology

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2189599141

FWCI:

Cites: 31

Cited by: 6

Related to: 10