Work

Consumer psychology of sport: More than just a game.

Year: 2008

Type: article

Authors: Robert Madrigal, Vassilis Dalakas

Institutions: University of Oregon, Northern Kentucky University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3154098232

FWCI: 3.266

Cites:

Cited by: 26

Related to: 10