Work

The effects of cruise attributes on impulse buying behavior: the mediating role of impulsive buying tendency

Year: 2021

Type: article

Study design: Observational Study

Source: International Journal of Quality and Service Sciences

DOI: 10.1108/ijqss-09-2020-0141

Authors: Jookyung Kwon, Jiseon Ahn

Institutions: Kyung Hee University, Hanyang University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3196073318

FWCI: 2.068

Cites: 69

Cited by: 14

Related to: 10