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リレーションシップ・マーケティングのコミットメント-信用理論

Year: 1994

Type: article

Source: Journal of Marketing

Authors: R M Morgan, S D Hunt

Language: Japanese

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3196775880

FWCI:

Cites:

Cited by: 39

Related to: 10