Work

Comunicação integrada de marketing: conceitos, técnicas e práticas

Year: 2007

Type: article

Authors: James R. Ogden, Edson Crescitelli

Language: Portuguese

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3204305337

FWCI: 0.921

Cites:

Cited by: 7

Related to: 10