Work

Trust transfer, price fairness and brand loyalty: the moderating influence of private label product type

Year: 2021

Type: article

Study design: Observational Study

Source: International Journal of Retail & Distribution Management

DOI: 10.1108/ijrdm-03-2021-0138

Author: Faruk Anıl Konuk

Institution: Sakarya University

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3207227044

FWCI: 4.366

Cites: 80

Cited by: 30

Related to: 10