Impulse Buying: The Influence of Impulse Buying Tendency, Urge to Buy and Gender on Impulse Buying of the Retail Customers
Year: 2021
Type: article
Source: Journal of Distribution Science
Authors: Agung Utama, Hunik Sri Runing Sawitri, Budi Haryanto, Lilik Wahyudi
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: gold
Estimated APC paid: $460
OpenAlex ID: W3209291127
