Identity, Media and Consumer Behavior
Year: 2021
Type: preprint
Study design: Observational Study
Source: SSRN Electronic Journal
DOI: 10.2139/ssrn.3776852
Authors: Mattia Nardotto, Sandra Sequeira
Institutions: KU Leuven, London School of Economics and Political Science
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W3209628675