To be in Vogue: How mere proximity to high‐status neighbors affects aspirational pricing in the U.S. fashion industry
Year: 2021
Type: article
Source: Strategic Management Journal
DOI: 10.1002/smj.3363
Authors: Heeyon Kim, Bo Kyung Kim
Institutions: Cornell University, Yonsei University
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W3215112338
