Investigating Value Co-Creation in Innovation of IT-enabled Services: An Empirical Study of Mobile Data Services
Year: 2011
Type: conference-paper
Source: National University of Singapore
Authors: Hua Ye, Atreyi Kankanhalli, Khim Yong Goh, Jun Sun
Institution: National University of Singapore
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W326306046
