Work

Consuming IKEA, Different perspectives on consumer images of a global retailer

Year: 2010

Type: book

Source: Lund University Publications (Lund University)

Authors: Steve Burt, Ulf Johansson, Åsa Thelander

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W353851702

FWCI: 1.803

Cites:

Cited by: 12

Related to: 10