Work

Profitable Direct Marketing

Year: 1991

Type: article

Author: Jim Kobs

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W372047266

FWCI: 5.474

Cites:

Cited by: 28

Related to: 10