Work

The frugal and the environmentally concerned: Who are they, what do they do, and how do you influence them?

Year: 2009

Type: dissertation

Source: SHAREOK (University of Oklahoma; Oklahoma State University; Central Oklahoma University)

Author: Rand Eric Wergin

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W39222538

Cites: 23

Cited by: 2

Related to: 10