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Measurement of Advertising Effectiveness
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Year:
1995
Type:
article
Source:
東京経大学会誌
Author:
Toshio Yamaki
Language:
Chinese
Topic:
Marketing and Advertising Strategies
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W402033269
FWCI:
Cites:
Cited by:
Related to:
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