Work

Luxury World: The Past, Present and Future of Luxury Brands

Year: 2009

Type: article

Author: Mark Tungate

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W413161939

FWCI: 2.074

Cites:

Cited by: 65

Related to: 10