Work

Development of a sustainable brand identity model: fostering the implementation of SDGs in the Brazilian power sector

Year: 2021

Type: article

Source: Benchmarking An International Journal

DOI: 10.1108/bij-06-2021-0363

Authors: Adriana Cristina Ferreira Caldana, Marina Lourenção, Caroline Krüger, Adriana Fiorani Pennabel, Neusa Maria Bastos Fernandes dos Santos

Institutions: Universidade de São Paulo, Pontifícia Universidade Católica de São Paulo

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDGs: Responsible consumption and production, Affordable and clean energy, Industry, innovation and infrastructure

Open Access status: closed

OpenAlex ID: W4200000273

FWCI: 2.068

Cites: 54

Cited by: 16

Related to: 10