Work

The impact of photo verification service on sales performance in the peer-to-peer economy: Moderating role of customer uncertainty

Year: 2021

Type: article

Study design: Observational Study

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2021.12.021

Authors: Shuang Ma, Xuebin Cui, Xiaohong Xiao, Xiaonan Zhao

Institutions: University of International Business and Economics, Nanjing University, Guizhou University of Finance and Economics, North China University of Technology

Language: English

Topic: Sharing Economy and Platforms

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funders: National Natural Science Foundation of China, Fundamental Research Funds for the Central Universities

Awards: G1860042661, “直播+电商”：直播对电商产品销售的影响及机制研究, G2714272153, 共享经济背景下的顾客行为优化研究：基于社会困境理论的视角, G7722266726

OpenAlex ID: W4200197769

FWCI: 1.771

Cites: 34

Cited by: 21

Related to: 10